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Beyond the hype: 
How HR is really using AI right now 

Live Webinar

Thursday, February 26th
10 AM PT | 1 PM ET

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Get your burning questions answered:

Join us for a discussion featuring Trent Cotton, experienced HR leader and AI expert, as we look at what’s actually working inside organizations today, what isn’t, and where HR teams are getting real traction to unpack the gap between the hype and the reality.

No jargon. No inflated predictions. Just a clear look at how HR can use AI right now—and what it takes to do it responsibly and effectively.

In this discussion, we’ll get specific about:

Distinguish high-impact HR use cases for AI vs. areas that should remain human-led

Avoid “shiny object” AI investments that don’t move real business outcomes

Understand where organizations already using AI are seeing measurable, real-world results 

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Meet Your Host

Trent Cotton, experienced HR leader and AI expert

iCIMS | Head of Talent Acquisition Insights & Analyst Relations

Trent Cotton is the Head of Talent Insights and Analyst Relations at iCIMS, a leading recruitment software provider, where he empowers global organizations with data-driven strategies to hire smarter and faster. With over 20 years of experience as an HR and Talent executive, Trent is known for translating complex workforce trends into clear, actionable insights that drive business results. 

He is the author of High Performance Recruiting and Sprint Recruiting, providing practical frameworks for transforming recruiting into a high-impact function. Passionate about bridging data with human decision-making, Trent continues to challenge traditional recruiting models and champion innovative approaches that meet the demands of today’s talent economy.

Feedback from HR leaders for recent INTOO webinars

Great content, especially in just a short period of time. Enjoyed it."

The engagement between the facilitators felt very natural and kept me focused."

Excellent actionable information — full of ideas I can use right away."

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Great feedback. 

Quiet quitting.

What is HR missing?

This program is approved for 1 SHRM PDC and 1 HR (General) credit hour toward recertification through HR Certification Institute® (HRCI®).

HR Certification Institute’s® (www.HRCI.org) official seal confirms that INTOO meets the criteria for pre-approved recertification credit(s) for any of HRCI’s eight credentials, including SPHR® and PHR®. This program has been approved for 1 HR (General) recertification credit hour toward aPHR™, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™, and SPHRi™ recertification through the HR Certification Institute. 

Join us for a discussion on how HR leaders can guide their organizations by identifying warning signs and rethinking how they support top talent beyond surface-level feedback.

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*See below for details.

People are tired of hearing about what AI will do, and want to know what it’s doing now.